LegalTech / Fraud - SaaS
Legalario Case Study: 99% E-Signature Completion
Sign documents electronically with legal validity on any device. Our goal is to democratize legally valid electronic signatures: accessible to everyone, on any device.
- Challenge
Improving an existing product
Properly defining the problem was tricky. We focused on the following question:
How will we know that we are creating value? As a general rule, any document signed with Legalario is legally valid.
Results
- 99% completion rate.
- +24% in our NPS.
- 4 new biometric models implemented.
- iBeta Certification.
The team
- 5 developers.
- 1 product designer by Comandos
- 1 Customer Experience.
- Adventure
Defining the top 3 challenges considering business and user experience
After 25+ conversations with customers and users.
- Support low-end devices: Currently, support is optimized for mid-range and high-end phones.
- Signing documents with low risk of fraud: Implementing biometric models with AI-powered anti-fraud support.
- Anyone can understand how to sign a document without outside help.
- Seeing the mountain
We identify problems by segment
First, we analyze the entire current user experience.
Net Promoter Score
- 57% of users indicated that their low-end phones do not have support.
- 26% rate the document signing service with 3 stars.
- 10% of users do not understand how to start signing from the invitation email.
Interview with users
- I don't feel comfortable signing any documents.
- Is it legal to sign documents electronically?
- I have large-scale hiring processes: How can I protect myself against identity fraud?
We redesigned everything FROM SCRATCH based on feedback from our users.
We took the opportunity to define a more modern, browser-oriented technology stack and move away from legacy architectures.
Testing the entire product before the first deployment
- Making top
We take all the insights and create something unique.
We support several complementary use cases with new biometric validations based on artificial intelligence.
Signed Document
Biometric Verification
Instructions for signing documents
We implement Passive Life Detection.
Only body movements are necessary.
Proof of Life:
Text to Speech
New service implemented.
We achieved in six months what seemed impossible.
99% completion rate
+24% in our NPS
+31% signed documents
4 new biometric models implemented
iBeta certification
To verify the authenticity of the person signing the document.